Tag: journalism

Why is marketing so important?

– because without an audience, you’re talking to yourself

“The Only Newspaper In The World That Gives A Damn About Yerington” or, The End of Local Media

Differentiating your product in the digital world is the ultimate marketing challenge in the digital world – and local doesn’t cut it

Can anyone be trusted?

Why you watch the news you watch and visit the news sites you visit

Pimping

Too much of the news web is a remix – because good journalism costs money