Tag: disruption

Between a rock and a hard place

Traditional news monopolies had no incentive to invest in the art and science of creating user demand. So when the Internet arrived, users grabbed the chance to go to more interesting places. Can they be persuaded to come back?

The horse has bolted

Without access to your personal data, digital media companies cannot give you what you want – or make a buck

Bite the hand that feeds you

– why traditional media companies must set their digital ventures free

The challenge of managing agents of change. Or, Justine should know

To create a successful new product, you may not need an Elon Musk, but you do need someone with a strong personality. How do you manage them? How do you insert them effectively into your company?

“The Only Newspaper In The World That Gives A Damn About Yerington” or, The End of Local Media

Differentiating your product in the digital world is the ultimate marketing challenge in the digital world – and local doesn’t cut it