Rupert Murdoch’s Wall Street Journal has adroitly managed the transition to digital. The London Times, not so much. His other newspapers around the world? Not at all. So, he’s leading the charge to hold Google and Facebook to ransom. Plus, as always, the latest update of interesting recent developments around the world of media…
The herd is almost always wrong. It seeks safety in numbers because it is lazy, and terrified of an original idea. Independence could get you killed. That’s why conventional thinking can cripple an established business. This examination of the editorial process inside news companies is a call for change based on new product and market thinking. Plus, the latest update on new developments across the world of media
As local newspapers continue their fall to extinction, digital news start-ups are emerging to fill the market gap. But do they understand how the market for news has changed? And do they understand the process of building a start-up business in the digital age?
Predictable profitability is fatal without leadership committed to continuously challenging the assumptions on which it is based. You can’t do that if you don’t know how to build an open-minded and competitive culture
Traditional news monopolies had no incentive to invest in the art and science of creating user demand. So when the Internet arrived, users grabbed the chance to go to more interesting places. Can they be persuaded to come back?
Differentiating your product is the ultimate marketing challenge in the digital world – and local doesn’t cut it
Berkshire Hathaway owns railcars as well as newspapers. Is their decline faster than he thought it would be?