Category: Leadership

Breaking the stranglehold on the news

Newspapers are dying and digital news companies are struggling because their newsrooms either refuse to listen to the markets they serve — or don’t know how to. In the age of data, they’re flying blind. It’s time for a new generation of news product specialists…

The luckiest guy on the planet

the story behind the bankruptcy of one of America’s largest newspaper companies — and why other newspaper companies are zombies, too

Pravda, the U.S.A. edition

Fox News Channel hosts are brazen in their allegiance to Trump and his agenda. It’s as if they work for Pravda, the mouthpiece of the politburo. But behind their pretense of objectivity, mainstream media is no less biased

Bucking the herd, again

In 2018, digital publishers struggled again to make their advertising sales number. The problem is not the market share of Google and Facebook. The problem is the product, and the way it is sold. Here’s what to do about that…

Why is local news so boring?

There is an art to telling a story. Even a local news story can be rendered in an attractive way. So why isn’t it?

Shakeout?

the lessons in product positioning and advertising sales from the sudden shakeout in digital media

Bite the hand that feeds you

– why traditional media companies must set their digital ventures free