Category: future of news
“The Only Newspaper In The World That Gives A Damn About Yerington” or, The End of Local Media
Differentiating your product is the ultimate marketing challenge in the digital world – and local doesn’t cut it
10 slides in 2 minutes
In just 10 slides and 2 minutes we show why newspapers capitulated to digital and what can be learned from it
Can anyone be trusted?
Why you watch the news you watch and visit the news sites you visit
Too much of the news web is a remix – because good journalism costs money
A new year – and a new era in news
2015 – a new era in news begins. Just as cable television created a new product cycle in media, introducing brands like Discovery and CNN and HBO, so new digital brands like Vox and Buzzfeed and Reddit are rising on the Internet
Tener el martillo sin la una. To have the hammer without the nail.
There’s no Silicon Valley in Europe. Over the pond they take a different approach to technology development. It’s top-down versus […]
The Heart of the Newspaper Problem
There is a level of fixed cost to newspaper publishing below which the business cannot be sustained
The Sayonara Strategy: How Newspapers Will Fade Away
In 2018, more daily newspapers, by now out of cash and ideas, will be published only on Sundays, with news updates on online editions during the rest of the week
Digital First Media – the end of the beginning
This is a great time to be in the news business – if you’re not a newspaper. Andreessen Horowitz just […]
But who will keep them honest if newspapers die?
If you lose contact with your market, you will be superseded by new competitors. Without distressed debt specialists looking for […]